South Beach 2010 Food & Wine Festival

Tatiana, Erika and my self on the beach at the Food Network 2010 Food & Wine Festival, sampling away!
Every Febuary the Food Network organizes a very popular event in Miami Beach, right on the sand and under a big tent (thank God!). The South Beach Food & Wine Festival.
20 000 people in 3 days tasted wine and discovered new and interesting food companies like… Le Grand!
Hundreds of wines and many hors d’oeuvres are being sampled and the (happy!) crowd goes from table to table in search of the best food under the sun.
Celebrity Chefs from Anthony Bourdain* to Paula Dean gave masterclasses to enthusiastic gourmets. When I got to Bourdain’s event it was a full house, people were already lining up to get an autograph. I watched from the side this unusual Chef joking and cooking with a young french colleague. A masterclass of suave magnetism and relaxed attitude.
As for Le Gand’s sauces it was the perfect opportunity to have our products tested and tasted by Floridians since we are now available in The Fresh Markets and some Whole Foods.
If I say that the reception was great I probably sound biased, but a man tasting a sample was so enamored with the Spicy Tapenade that he proposed to film the reactions of the people and post them on this blog… Well just picture hundreds of enthusiastic new fans and you get the idea… It is nevertheless important and stimulating for us to get first hand feed back and a little bit of sunshine in this unusually cold winter, according to the locals… oh yeah? Please come to Montreal for an unuasually mild winter and you will miraculously stop shivering back on your beautiful South Florida!



















March 15, 2010 à 13 h 27 min
Hi Bernard. Sounds like a resounding success. I like the commercials with the little pause and then… “Le Grand”. We just got back from Florida (9 weeks) last Wed. St. Pete’s / Clearwater area. À la prochaine.
March 31, 2010 à 20 h 59 min
@ Greg, I love it to! It is a beautifull name, but you more then all of us lives up to it!